The Sustainable Business Handbook

A guide to becoming more innovative, resilient and successful

By David Grayson, Chris Coulter and Mark Lee

All In

The Future of
Business Leadership

By David Grayson, Chris Coulter and Mark Lee

About the Books

To have a fighting chance of enduring success, businesses can no longer be half-hearted or tentative about sustainability, they now have to go All In.

Written by three leading thinkers in the field of sustainability – David Grayson, Mark Lee and Chris Coulter, All In identifies the essential attributes of high-impact corporate sustainability leadership and describes how companies can combine and apply those characteristics for future success.

The new Sustainable Business Handbook provides more detailed, practical, step-by-step descriptions of how to embed sustainability. As well as the original, five, core attributes of All In, the new handbook covers crucial topics like Identifying Material Impacts, Making a Business Case, Operationalising sustainability strategy, Governance, Leadership, Disclosure, Communicating and Engaging Stakeholders.

Learn more:

All In: Sustainable Business
Leadership Workshop

A strategy workshop that helps companies understand and apply the All In: Sustainable Business leadership Framework inside their own organizations. 

Targeted at senior business leaders responsible for corporate sustainability strategy and their teams, it is ideally suited to annual planning exercises and team retreats.

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Speaking & Events

Join the authors of All In at an upcoming

conference or webinar or hire them to

speak at your event.

All In provides very useful insights for management thinking and helps define what a successful and purposeful business looks like in the future.

Dominic Barton, Global Managing Partner of McKinsey & Co

We need to mobilize a movement where we all have the same North Star, which are the SDGs. I hope that this common agenda can be the tipping point that makes the sustainability agenda mainstream for business.

Lise Kingo, CEO & Executive Director, UN Global Compact

All In does an outstanding job mapping best practice in corporate sustainability. While most past leadership examples feature European and North American companies, the lessons are universal, making the book a perfect primer for business leaders globally seeking to make sustainability core to how they manage their company in the future.

Clarissa Lins, founder of Catavento Consultoria, Brazil

I’m going “All In” after reading Coulter, Lee & Grayson’s fresh angle on the challenges of business leadership, seen through a sustainability lens. What was once an optional corporate endeavour is now core to business strategy and will define company legacy and impact.

Tensie Whelan, Clinical Professor of Business and Society; Director, Center for Sustainable Business, Stern School of Business, NYU

At Unipart Group, we aim to keep abreast of the very latest in management thinking and practice. All In offers a fascinating perspective for any business that wants to prosper in the future.

Dr. John M. Neill CBE, Executive Chairman, Unipart Group of Companies